European sales of the Lada dropped in half

Европейские продажи Lada снизились в полтора раза

Sales of Lada cars in Europe are falling due to the introduction of new environmental standards.

In January, the European Union has sold 183 new car brand Lada, which is 41.7% less than in the same month in 2019. Relevant data results in the analytical Agency “AUTOSTAT”.

In 2019, AVTOVAZ decided to stop supplying their cars to the European market in connection with the introduction of a new environmental standard Euro 6d TEMP. To reconfigure the engines for the new requirements required a substantial investment. Otherwise, buyers of Lada cars will have to pay a higher tax, making the car uncompetitive.

Earlier it became known that AVTOVAZ earned in January 2020 13.8 billion roubles on sales of cars Lada. The more revenue brought the family car Vesta, which was spent 5.5 billion rubles.

Just in the first month of 2020 Volga car sold in Russia 21 790 car brand Lada, which is by 1% more than in the previous year.