The electric VW Golf is banned because of sexism (VIDEO)

Рекламу электрического VW Golf запретили из-за сексизма (ВИДЕО)

The British advertising standards Governance (ASA) banned the ad electric hatchback Volkswagen e-Golf. As reported by CNN, a 30-second clip found gender stereotypes.

The video shows men in the role of travelers, athletes, and astronauts, while women, according to the scenario, doing cooking, washing and walking with children. Because of this advertising was filed three complaints.

In the end, the movie was banned under the new rule, gender differences in advertising, which came into force in the UK in June 2019.

The ASA noted that the main reason for the withdrawal of the advertising Volkswagen e-Golf from is the stereotype that men are more risky, and women should do household chores.

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