Wednesday, March 4, the Japanese company Yokohama Rubber announced the official start of European sales of its new studless winter tires Yokohama iceGUARD iG53 for passenger cars, which was presented last year and already sold in Japanese and North American markets.
High-tech directional tread pattern with zig-zag primary and intermediate grooves, a wide Central rib, macrodiagonal grooves and 3D sipes increases the contact area and maximizes the edge effect on icy and snowy road, making tires Yokohama iceGUARD iG53 literally stick to the road in the harsh winter weather.
In addition, the new absorbent composition of the rubber tread compound Yokohama iceGUARD iG53 reduces the risk of mikrokapsulirovanija on icy surfaces. Improving the efficiency of fuel utilization occurs due to a cushioning layer, low heat rubber compound to reduce energy loss due to heat generation while maintaining rigidity and help reduce rolling resistance.
In Europe this friction will start selling in the autumn of this year in 16 sizes from 175/65R15 84T to 245/45R18 100H XL.